Etios and Stock Markets – Any resemblance ?

The Stock Markets can be compared to many animate and inanimate objects that surround our Universe. You need to have a sharp mind to observe what’s happening around you whether its online or offline – then you can go as far off as the space to figure out what an asteroid can do to the stock markets – oops that’s too frightening a thought! So, lets forget the heavenly objects and get down to stuff we all love – let’s talk cars. You’ll probably bet that some men love their cars more than they love their wives. Maybe, after all cars are speechless but can be deadly when you blow the horn and when your car expels lots of carbon mono –oxide without your permission. No wonder some men blow their horn too often when accompanied by their other half. Now lets cut the crap out and lets talk Etios, a fabulous car from the house of Toyota..

After the much awaited launch of Toyota Etios in Bangalore on 1st December 2010, all seem to be much excited and are eagerly awaiting to examine and experience it. The simple, elegant, crisp and distinctive look will definitely give a run for the money to cars that are in the same segment.

Toyota has poured in a huge sum of Rs. 3,200 crore to set up a new factory to produce the small car Etios which has an initial capacity of 70,000 cars per annum. The new plant at Bidadi, near Bangalore and also adjacent to Toyota’s mother plant in India, can be extended to produce as much as 2 lakh cars per annum in the next two years. Ethos will have just the engine imported from Japan and the rest will be of Indian make which means great business opportunities for auto ancillary companies.

Commenting on the launch of the Etios, Mr. Akio Toyoda, President TMC said: “ India is a key market for our overall strategic growth plans, and the launch of the Etios is definitely a milestone not only for Toyota in India but for Toyota globally. Toyota strongly believes in the ‘customer first’ philosophy, hence it was important to collect valuable feedback from our prospective customers right from the concept stage to what the Etios is today. We at Toyota believe, ‘the road makes the car’ and the Etios is a product of real-world testing on roads across India. Our testing has covered a hundred thousand kilometers on every kind of road that Indian drivers encounter, from Kolkata to Mumbai, from the Himalayan foothills to the tip of the Indian peninsula.”

Etios J is priced at Rs. 4.96 lakhs and top of the line Etios VX is priced at Rs. 6.86 lakh. Again, here there is a resemblance to stocks - you may want to buy Infosys which is like saying you want to buy Etios VX but can’t you buy happiness by buying Satyam Mahindra at the current rate which probably can help you mobilze good money for buying an Etios J sometime in the near future – just think it over. You got to be an ‘ideas’ man and ‘ideas’ should not be just the monopoly of Idea!

The prices of Toyota Etios seems to be very competitive considering the fact that it is a Toyota and the build quality is top notch. Here again, we need to buy stocks which are quoting at attractive prices compared to the quality of management and overall performance of the company. For instance, if for some unknown reasons, Bharti Airtel gets hammered down below Rs.250/share, then you are buying a good company at a competitive price. In multibagger terminology, if Confidence Petroleum dives below Rs.10/share, then do dive and grab as much as possible since you will buying a good company at a very competitive price.

More than 2000 engineers from Japan and India have worked in close collaboration over the last four years with a vision to offer Etios customers the ‘joy of ownership’ and ‘quality of life’. In the world of stocks it can be just a “ one man army “ where just a single person can study nd analyze even 2000 stocks over a stretched period of time and pick up great multi baggers which could someday sum up to the total monthly salary drawn by 2000 engineers! Not easy, but its doable. Rakeshji has done it and so can you. And if you can’t, then get in touch with HBJ Caps and we’ll show you the way, the modus operandi of doing it. We will help you to buy stocks that give you the ‘joy of ownership’ and these very stocks will some day present you with the ‘quality of life’ that you so richly deserve.

Just as stocks come in different shades, the Etios is available in following six shades : Symphony Silver, Harmony Beige, Serene Bluish Silver, Vermilion Red, Celestial Black and White. In the world of stocks, you need to keep safe distance from the dashing colour Red – a company with bloated debt and a bottom line that’s bleeding red hot, such companies should be simply ignored and if you are hugging such a stock, just dump it right away. Go for green stocks [ solar, wind energy ] or try black [ black gold ] and so on and so fort but invariably make sure the bottom line is not Red.

The idea of writing this stuff is that I instinctively feel that many of you reading this might already have started fiddling with the idea of buying this Sedan and just thought why not make things easier for you by urging you to first buy our Bargain Stock Package for just Rs.5000/= which in turn will help you to generate funds for buying Etios in hard cash rather than buying it through torturous EMI’s. Needless to mention, you may ignore this if you already have Rs.5 lakhs plus surplus cash for buying Etios. Just go for it – HBJ Caps Bargain Stock Package or the Etios, after all both are great bargains. By the way delivery of Etios begins sometime in March 2011 whereas delivery of Bargain Stock Package is on a 24x7 basis on receipt of subscription.

Kishor S. Khot, [Kishor@hbjcapital.com], Equity Strategist, HBJ Capital Services Pvt Ltd